blueoceanstrategy.com - Blue Ocean Strategy & Shift: Create New Market Space and Make the Competition Irrelevant

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Description: Blue Ocean Strategy & Blue Ocean Shift is about creating new market space and making the competition irrelevant. It is a roadmap to move you, your team, and your organization to new heights of confidence, market creation and growth.

Example domain paragraphs

— Jake Cohen, Senior Associate Dean at the MIT Sloan School of Management

Disruption dominates innovation theory and practice. But disruption, for all its power, is destructive—displacing jobs, companies, and even entire industries.

Now, the #1 global bestselling authors of  Blue Ocean Strategy , Chan Kim and Renée Mauborgne reveal another way to innovate and grow.

Links to blueoceanstrategy.com (43)

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