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Graphics can make a site more attractive when used properly; also, it can make your visitor’s impression a positive one. However, you must be cautious, because if a web site is unattractive, your visitor will get a negative impression and click away.

When you insert graphics on your web pages, you must try to use your sense of logic. For example, adding more graphics won’t make your website better! Don’t overwhelm your site with graphics, clip art, and animated gifs. Excessive graphics can lead to your page loading slowly, as well as muddling the web page. Also, excessive graphics can aggravate your visitors, and increase the difficulty for your visitors to read the content.

In fact, graphics should only be used in order to contribute to a site’s good functioning. A header graphic for example is good for your site to be recognized, your products can be shown using graphics, drawing attention to important sales points can be used with arrows or check boxes, and a button for your payment link. If you like, you can also add a footer graphic, buttons for your navigation menu, and/ or a background image. Other graphics should only be used if they are for adding something to your sit

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