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People ask me about the future of the Swiss watch industry. For me the answer is simple: we have to keep innovating and use innovation to inspire people, to cause excitement, to create emotions. But we also need to innovate how we relate to our customers. The younger generation is online and that is where we need to find them, educate them about watches and introduce them to Swiss watches. I like the approach of WatchAdvisor how they engage with the community and build relevant and true content with no filt
Jean-Claude Biver President LVMH Watch Division, former CEO TAG Heuer and Chairman Hublot