Description: This is the first spring in six years without Twestival organizing folks via social networks for good in cities around the world. Created in 2009 by social entrepreneur Amanda Rose, Twestival captured the moment of uniting social good with social media, and grew up alongside social networks. It blossomed from an [...]
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Created in 2009 by social entrepreneur Amanda Rose, Twestival captured the moment of uniting social good with social media, and grew up alongside social networks. It blossomed from an online experiment into a virtual movement that involved activists and organizers in more than 150 cities globally, raising nearly $2 million for nonprofits and in the process, using social networks to mobilize users to support causes and seek offline action and activity. Twestival was widely praised - and deservedly so - for
But not every social venture is permanent, not every idea is aimed at achieving scale or long-term sustainability. Sometimes, great ideas like Twestival - whose motto was "Tweet. Meet. Give." - live in a certain time, and then the landscape shifts and it's time to move on.
Last year, Rose made that decision to move on - and last week, Forbes connected with her for an in-depth Q&A on Twestival, the lessons learned, and the digital change landscape in general.