Description: CO2 emissions, biodiversity, soil fertility, water quality, fair pricing, animal welfare, health: there are many societal themes that require attention in the food chain. The research project Echte en eerlijke prijs (true and fair pricing) will aid farmers and food producers in determining the true and fair price of sustainable products.
wageningen university & research (29)
CO2 emissions, biodiversity, soil fertility, water quality, fair pricing, animal welfare, health: there are many societal themes that require attention in the food chain. The research project Echte en eerlijke prijs (true and fair pricing) will aid farmers and food producers in determining the true and fair price of sustainable products.
True pricing gives a complete picture of the economic and sustainability costs of the production and consumption of food products. A true price helps:
The transition to more sustainable production comes with a price. Often, there are additional costs and risks involved. On the other hand, there are sustainability benefits if the consumer is prepared to pay extra. In this case, the costs, benefits, and risks must be distributed across the chain. All too often, the primary producers are getting the short end of the stick in that regard. With fair pricing , the costs, benefits, and risks are shared equitably.