Welcome to Wisconsin Tree-Imagined We’re on a mission to rethink and transform our forest products industry for Wisconsin—and the world. Imagine a sustainable, innovative, inclusive forest products industry in Wisconsin. One that enhances quality of life, ensures economic well-being here in our state and reinforces our industry leadership globally. An approach so revolutionary that it plants seeds of inspiration across the country and right here in our home state with the next generation of Wisconsinites.
Just picture it. A forest products industry—and a world—completely Tree-Imagined.
Wisconsin Tree-Imagined is a forward-looking initiative of the Wisconsin Forest Products Cluster (WFPC). We are a coalition representing 35 Wisconsin counties, made up of industry leaders, educators and tribal and state government representatives. We joined forces to address global and regional competition and rapid changes for fiber-based products. WFPC is determined to rethink and transform Wisconsin’s forest product sector, becoming a world-leading example of demand-led production and sustainable managem