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Web design refers to the process of creating and designing the visual appearance and user experience of websites. It involves various elements such as layout, color schemes, typography, graphics, and interactive features to create an engaging and user-friendly website. Here are some key aspects of web design:
User Experience (UX) Design: UX design focuses on creating a positive and intuitive user experience for website visitors. It involves understanding user behavior, conducting user research, and designing interfaces that are easy to navigate, visually appealing, and optimized for different devices and screen sizes.
Visual Design: Visual design encompasses the aesthetics and overall look of a website. It involves selecting appropriate color schemes, typography, images, and graphic elements that align with the brand identity and convey the desired message or tone.