Doug Bland is an American entrepreneur and former athlete.
After a brief time as a collegiate athlete, Doug Bland moved to Southern California, where he lived in Newport Beach. He began his business career in event marketing with Ritz Entertainment, producers of music festivals and sporting events. [1] In 1996 Bland became marketing manager of the Roger Penske-owned California Speedway in Fontana, California. [2] [3] He stayed in that position until he was promoted to marketing director for the Penske/ISC-owned Homestead–Miami Speedway in 1998. Penske Motorsports w
Bland purchased the UDTRA United Dirt Track Racing Association in 2002 and re-branded the property into the Xtreme Dirt Series. [5] In 2003 he signed a TV rights deal with Speed Channel and signed a ten-year sponsorship agreement with NVE Pharmaceuticals (Stacker 2) for $13,000,000. [6] At the time, this was the largest sponsorship deal in the history of dirt track racing.