Changing The Way People Work@Work
Changing The Way People Work@Work
Changing The Way People Work@Work
but … just buying it is not enough to deliver the benefits. (1)
US firms have spent around $600 billion on enterprise software over the past 20 years. This year alone it is likely to top $80 billion. What are they investing this for? 1. The need something to act as a system of record. 2. They need the data to manage their business and think CRM is the way you get people to provide/collect data. Primarily, firms are told if they buy it 3. There is promise that there will great financial returns from this investment .
The big secret that software vendors do not tell you directly? Just purchasing the software will deliver virtually nil financial benefits. Nil. They don't pay back . They may actually make things worse. In fact, there is great data demonstrating this. As the spend on enterprise software has risen, the productivity of the workforce, especially sales, is falling.
Sales Growth 30%
Changing The Way People Work@Work
Changing The Way People Work@Work
Changing The Way People Work@Work