Alex Botta | UX/UI Designer
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I’m a problem solver, and quickly found my feet in a career that lets me do this every day, and I love it. Following years of dabbling, I started my design career in the RBS Group, which was a great challenge – banking’s never had a reputation for being particularly exciting and I was keen to change that (and still am!). Working across the mobile app and digital innovations team was an incredible opportunity to help shape the future of banking.
After a few years I moved to spend some time at a digital design agency to broaden my skill set, and from there, formed Pushpixel to offer my services directly to clients – starting with Dixons Carphone, a leading consumer electronics retail group. Among other projects there, I was the lead UX/UI Designer for Pin Point , their award-winning recommendation tool, which is live in 800 stores across the UK and used by thousands of customers every day.
Alex Botta | UX/UI Designer