Description: I am a Non Profit Executive, partnership management, and Creative Problem Solver in Los Angeles, CA. Hire me.
travel (19763) sports (14024) innovation (7818) philanthropy (688) live theatre (87)
Nekeda’s career uniquely and effectively combines philanthropy, sports and entertainment. As the Chief Strategy Officer for Shoes That Fit, a non profit that empowers kids, she was tasked with launching the Strategic Partners program. She leads the team that partners with corporations, celebrities and athletes to donate new athletic shoes for kids in need nationwide. Some of the most notable partnerships Nekeda has helped to steward at Shoes That Fit include NBA stars Chris Paul, DeAndre Jordan and DeAndre
In addition to her work at Shoes That Fit, she partners with strut AGENCY where she consults with brands and celebrities on their philanthropic efforts and marketing initiatives. She is most proud of her work with Gatorade, Viacom, Nickelodeon, and VolunteerMatch. She co-hosts the podcast The Sole Chronicles (Apple, Spotify, Anchor) and produces the Tidal Podcast.
Nekeda got her start working in Player and Talent Relations for the National Basketball Association. Pitching and booking celebrities and sports stars (NBA, NFL, MLB and MLS) for book deals, television commercials, voice-overs and sitcom appearances fascinated her so she went to work at WME Agency and ICM Partners. Because of her curiosity in the art of the deal, she honed formidable negotiation skills. Building and nurturing relationships has become one of her superpowers. Not surprisingly, she now boasts