michaelwfrank.com - Michael Frank's Blog

Description: My name is Michael Frank and I am currently a marketing and growth consultant to a bunch of high growth tech companies. Get in touch if I can help!

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One of my friends who doesn’t work in tech recently got an offer from a startup so I built the following quick model to help her understand the potential value of her options. Hope it’s helpful…

stock options startups What kind of financial projections do I need to raise seed funding for my tech startup? An acquaintance asked me the above via email recently and the below was my response. 

For seed, often an income statement with monthly projections for 18 months is fine. Keep in mind that everyone understands that these numbers will be far from reality and what’s more important for the entrepreneur to get right is 1) that they are defensible and 2) that they paint your business in a light where the business seems investable. (This usually means showing a. growth of 20%+ / month with reasonable gross margins / unit economics for your industry and b. showing that the amount you are raising wil