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Marissa Aydlett is a brand operations leader with a proven track record at times of critical transition for businesses, in bringing new strategies and positioning to market across disciplines to realize commercial success, driving industry and consumer recognition for award-winning products and supporting record-breaking revenue generation.
Her work in guiding the Braze organization through a corporate rename (formerly Appboy) resulted in a 22.5% increase in familiarity among purchase decision makers in just 12 months, and earned her recognition as one of Advertising Age ’s 25 Marketing Technology Trailblazers 2017. Braze is now valued at nearly a billion dollars and is acknowledged as one of the next unicorns.