Description: Learning Orbit provides training, consulting and research services in the areas of marketing, competition and strategy for communication companies..
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What word best describes the current state of the communications industry? Renewal? Rejuvenation? Revival? Clearly, this once-stolid industry is now trying to rebound amidst a tough economic environment after a cycle marked by growth and turmoil.
Led by technological change and unprecedented market valuations, our industry witnessed extreme market exuberance during the late nineties. By the turn of the century, as the dotcom bubble burst, the industry went through a phase marred by shrinkage, bankruptcies and layoffs.
Following a period of correction, now segments such as wireless, broadband and enterprise networks break new technological grounds, regulators wrestle with rules for a digital world, customers demand more, and investors demand performance rather than promises!