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Menu Menu Home About Categories Digital Marketing Web Design Finance Software Business Advice Website Hosting Contact Menu Home About Categories Digital Marketing Web Design Finance Software Business Advice Website Hosting Contact Why Law Firms Must Focus On Google’s E-A-T Guidelines As Part Of Their SEO Campaign March 13, 2023 by Knot Ink Digital If you follow marketing to any degree, especially as it applies to your law firm, you will know SEO is an oft-used abbreviation for search engine optimisation, wh

Here, we are going to introduce another three-letter term, and it is one that you should take notice of because it comes from the search engine whose policies and algorithms dictate the vast majority of website rankings, Google. Those three letters are E, A, and T and they come together as E-A-T. Before you ask, it has nothing to do with food but instead is a key aspect of Google’s views on what the content on websites should demonstrate if they wish to be ranked well.

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