Developer Education for DevRel Teams | Lovely DevEd
Description: I help DevRel teams improve API & SDK docs, samples, and courses to accelerate developer adoption
Because developers don't like "selling." They hate it (almost unreasonably so). They can smell marketing BS a mile away (and call you on it). And they don't trust you by default – "developers trust developers" after all. That's why you know it's important to focus on developer marketing and DevRel – but you're not exactly sure how .
Does any of this sound familiar?
Of course, the real problem is that you're not just selling to developers – you are selling to B2B customers and prospects too. And it gets even harder if you've been doing sales-led growth for a long time and trying to adopt a more developer- or community-led growth strategy. The B2B playbooks just ain't gonna cut it, are they?
Developer Education for DevRel Teams | Lovely DevEd