Description: Justin Bradley is an aspiring copywriter and marketing major from Roger Williams University interested in marketing, branding, and social media.
During the summer and fall of 2016, I interned for National Grid's corporate office in Waltham as a member of the event marketing team. We traveled to events across New England and New York and interacted with thousands of stakeholders over several months. The internship included everything from organizing town halls and community events, to creating marketing proposals, tracking the budget, and working on internal communication pieces.
Client : Sharpie
Concept : Sharpies are best used when the consumer is writing a message that is meant to last forever. This campaign encourages consumers to make their mark during these situations.