I'm an NY-based design leader who specializes in building brands, growing teams, and untangling chaos. Most recently, I was the Head of Design at Some Spider Studios – the largest parenting website operator in the US and #1 publisher in the family category on social media. Our brands include: Scary Mommy, The Dad, Fatherly, The Scary Mommy Shop, The Dad Shop, Famfare, Parents@Work, and an in-house branded-content agency, Charlotte@Some Spider Studios. Some Spider studios was acquired by BDG (Bustle Digital
My team handled product and UX, motion, brand, and merchandise design for all Some Spider properties. We also designed the site and brand visuals for CAFE Studios, Preet Bharara’s podcast-first media venture, that was acquired by Vox Media in early 2021.
I’m also a co-founder of the branding agency, Ugly Wolf , and a re:create mentor.