Description: Sports Management PhD Student studying nostalgia, sports, marketing, and consumer behaviour | University of Guelph Lang School of Business and Economics
marketing (36079) sports (13879) research (8422) nostalgia (289) university of guelph (20)
My main goal is to create meaningful behavioural science research in the areas of nostalgia, representation, and marketing. I am primarily interested in understanding individual differences within professional sports and the creative arts industries. My current co-advisors are Dr. Ann Pegoraro and Dr. Sandeep Mishra .
jgonza10[@]uoguelph.ca