Description: Irica Cheeks is an experienced branding expert that works on the most important aspects of brand strategy and long-term development of a brand. The brand strategies devised by her affect all aspects of your business and brand and is directly linked to the needs, competitive environment and emotions of the consumer.
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ABOUT IRICA
Irica Cheeks is a senior-level marketing executive and proven thought-leader with years of experience in brand management and business strategy. Irica's expertise in brand management and marketing has enabled her to build and then scale many complex digital, marketing, and branding products and services.
Irica's leadership style builds trust while promoting and developing a culture of collaboration and high performance. She has the natural ability to manage and coach her team members to perform at high levels while building sound solutions to complex business problems.