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Our expert team is highly skilled at empathizing with consumers to uncover drivers, needs and behaviours. These are reported in unique storytelling ways so that our clients gain insight, clarity and direction that inspires them to take action.
More than ever it is essential that consumers be heard and deeply understood both as individuals and communities. Through properly executed qualitative practices and ad-hoc quantitative designs conducted by highly seasoned researchers and human specialists, insight and action is achieved
Lydia Zorn | President – Qualitative Expert
Home | Studio Nova.CA | Toronto, ON