Alejandro Herrera | Director de Innovación & Diseño | Fjord
Description: Cars go to the junkyard and we recycle them to create the most efficient, ecological and healthy mean of transportation. BICYCLED.
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THE PERFECT BIKE Cars go to the junkyard and we recycle them to create the most efficient, ecological and healthy mean of transportation.
Because we are concerned about where the world is going now, at Lola Madrid we believe it's always better to do than to say. So before talking about the perfect bike, we decided to create it.
Every product we create is based on a consumer insight, that's also based on an emotion. In this case, the emotion bikers feel when they ride a bike that was made out of wasted cars. Ps. Preview Sport Match watch it on Prediksi Bola
Alejandro Herrera | Director de Innovación & Diseño | Fjord