Effie Awards Canada Related Articles “To lead, inspire and champion the practice and practitioners of Marketing Effectiveness in Canada. And drive recognition of Canada’s most effective work, putting it on the global stage, where it has earned the right to be.”
– Scott Knox, President & CEO, ICA
The Effie Awards are known by advertisers and agencies globally as the pre-eminent award in the industry and recognize all forms of marketing that contribute to a brand's success. For over 50 years, winning an Effie has become a global symbol of achievement. Today, Effie celebrates effectiveness worldwide with over 55+ programs spanning 125+ markets, including the Global Effies, regional programs in Asia-Pacific, Africa/The Middle East, Europe and Latin America, and national Effie programs.