The Center for Urban Entrepreneurship and Economic Development (CUEED) at Rutgers University, a top-ranked, internationally-recognized research university, conducted a crowdfunding study with financial support from the New Jersey Economic Development Council.
The study confirmed the power and potential of crowdfunding as a fundraising mechanism for Black and Latinx entrepreneurs. In fact, according to Seedinvest, 52% of crowdfunding campaigns led by entrepreneurs of color are successful.
That’s why we designed a two-part program aimed at doing crowdfunding right.