Calculations of the cost of having a printer in standby mode for a year end up at $22 (USD), a wireless router at $29 and a smart speaker at up to $7.
The visual electricity technology developed by PowerAware is based on research by Dr. Anton Gustavsson at the University of Gothenburg. In his Ph.D. thesis Positive Persuasion - Designing enjoyable energy feedback experiences in the home, Dr. Gustavsson explores the concept of a Power Aware-cord. An electric power strip where one can see the electricity flowing through the cord as an animated light . This concept was inspired by the notion of ambient displays as well as the use of water as a metaphor to exp
The commercial technology based on Dr. Gustavsson’s concept of visual electricity was first implemented in a power strip for saving energy at home and in the office by making the user aware of the power flowing in the cable.