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Still on the fence about increasing your digital marketing budget? An increasing number of companies have put more marketing dollars on promoting their business through various digital platforms, and they’re enjoying excellent ROI. Refusing to jump on the trend only causes you to leave a ton of money on the table. If you’re still asking how much to spend on digital marketing, just take a look at the companies that have shifted their focus from traditional marketing tools to digital avenues.
It’s difficult to provide an absolute number when talking about how much you should invest in digital marketing. However, it’s clear that you should start focusing on digital marketing techniques if you want to reach your target customers and beat the competition.