Description: I collaborate with directors and producers, setting strategy for outreach and engagement campaigns for documentary films.
The Heartbreak Of Alzheimer’s, The Power Of Art, And The Meaning Of Family
THE GENIUS OF MARIAN is a visually rich, emotionally complex story about one family’s struggle to come to terms with the changes Alzheimer’s disease brings.
IMPACT CAMPAIGN : Forged relationships with non-profits, national organizations, legislators, foundations for maximum impact and audience engagement. Created social media plan for PBS national broadcast. Facilitated continuing education accreditation of the film for medical professionals and social workers. Worked with Alzheimer’s professionals to develop educational guide. Copy writer and editor for campaign site - The Genius of Caring - as well as site curator, and craft social media and email blasts.