Description: The portfolio of Cassie Elliot, advertising writer and director.
design (75564) portfolio (17241) digital (14712) advertising (14206) radio (12256) writing (6016) director (4669) work (4045) commercials (1600) direction (604)
Groundhog Day. It’s one of my all-time favorite movies, but it’s also how I look at my job. Every day I face the same challenge—how to sell more of my clients’ products and services. How to champion a cause or just make people aware that one even exists.
What changes is how I do it. Coming up with unique strategies. Keeping up with ever-changing tactics. Remembering that people only respond to messages that engage them, matter to them and compel them to act.
The work you see on this site is here because it has achieved all of these goals. I hope to do the same for you and your clients.