Description: Daily posts by Dan Rayburn about the online video industry, business trends & analysis, market data & research as well as the online video business models in the media & entertainment, broadcast, advertising & enterprise industries.
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Netflix announced that password sharing notifications started rolling out in the US, Europe, Asia, New Zealand, Australia, and Middle East (103 countries and territories total) for members of their standard and premium plans (without ads), but with some changes on how they have done it in other countries. As expected, an account is only allowed to be shared with individuals living in the same “household”. You can add another member for $7.99 a month per person (US) and the extra member (1 or 2 max depending
But unlike the password sharing rollout in New Zealand, Canada, Portugal and Spain, I don’t see Netflix asking US users to set a “primary location” for their account. See my post on that roll out here: “ Netflix’s New Account Sharing Rules Are a Mess With Confusing, Incomplete and Conflicting Information . ”