brunswick.com - A Leader in Marine Recreation :: Brunswick Corporation (BC)

Description: Brunswick Corp. is a global leader in the marine recreation and technology industry. Owner of 60+ brands, including Mercury Marine, Boston Whaler, and Sea Ray.

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As a global leader in marine recreation, we’re committed to transforming experiences on the water and beyond. Through sustained investment in consumer-focused technology and bold innovation, and by driving synergies across the boating ecosystem, we continuously strive for a future with more opportunities to access and enjoy boundless adventures on the water.

The Brunswick ACES Innovation Strategy – Autonomy/Assistance, Connectivity, Electrification and Shared Access – is the core of our industry-leading innovation efforts. Leveraging our deep understanding of the consumer allows us to bring Brunswick ACES to life for the marine environment. Our objective is to elevate and simplify boating across proficiency levels to promote an engaging, confidence-inspiring and safe experience on the water.

Applying perception systems and machine learning to assist with and automate aspects of boat operation for easier command of the vessel, regardless of experience.

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