Not getting a tax refund during tax season is like adding insult to injury. We wanted to provide a little relief for those who owed money to the tax man, by offering them free flights.
We had out of home boards and a mobile truck placed strategically near H&R Blocks to generate buzz before the launch of the site.
Is rum only meant to be enjoyed at swim-up bars in Cancún and in solo cups at frat parties, or could it be something more?