Being given the job of picking a motivational, keynote or public speaker for your conference is a double edged sword. If the speaker goes down well, you’ll get all the credit and the conference goes down in company history as one of the great successes of the year and something to be aspired to for future conferences.
However, if you pick an unsatisfactory public speaker, or even worse, a terrible one (think – any conference you’ve attended that you wish you hadn’t , or the Psychic act hired in the Phoenix nights TV series! ) then it’s a negative note against you and you’ll be responsible for the conference being a flop.
So what are your options when booking a public speaker?