Email marketing is a critical component of nearly every B2B marketing program. The quality of your message and your list could make or break an entire marketing campaign.
How to Win at B2B Email Marketing: A Guide to Achieving Success will guide readers through all aspects of an email program, including strategy, data, design, copywriting, delivery, testing, and analysis. It will provide insight, tactics, tips, and takeaways that readers can implement to improve campaigns for their business.
How can you win at B2B email marketing? Read this book and learn: