Description: Identity is more than just a login box or a password, it’s the experience of accessing experiences online — from brands to people.
design (75428) logo (10911) new (10898) brand (6905) graphic (5998) color (2813) cards (2246) evolution (990) assets (520) auth0 (3)
It’s the experience of accessing experiences online — from brands to people. So we knew we needed a brand identity that can work for everyone. One that can adapt and align to a broad set of products and services across multiple markets. So, what does this look like?
In keeping with our product philosophy, we created a visual system that plays with the notions of velocity, flexibility, and modularity. A scalable brand that can evolve along with our company. Our new suite of visual assets are bright, stylish, and embrace different dimensions through motion and 3D graphics. Let’s take a visual tour around what’s changed.
Auth-oh or Auth-zero? Now we can finally stop explaining how it's pronounced. The addition of a crossbar, alongside lowercase, reduces friction for the user when viewing the logo.