To contribute to the worldwide conservation of the Great White Shark, Carcharodon carcharias. To increase public awareness, dispel the myths about the great white shark and provide some hope for the species survival.
The White Shark Conservation Trust has been established to promote awareness of the need to conserve and protect the white shark, Carcharodon carcharias and to educate the public about the animal. This action was triggered by a personal desire of one of the Trustees who decided he could no longer remain an armchair environmentalist. The realisation of the absolute fragility of these creatures was brought home to Bruce Goorney on a life changing expedition to see the sharks first hand at the Neptune Islands
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