wheelerblogs.com - Wheeler Blogs. – A blog mostly about social media and whatever else I feel like writing about — PR, advertising, running, photog

Description: A blog mostly about social media and whatever else I feel like writing about — PR, advertising, running, photography, you name it.

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A blog mostly about social media and whatever else I feel like writing about — PR, advertising, running, photography, you name it.

The Super Bowl ads lineup for 2022 was packed with product endorsements from high-profile celebrities and plenty of nostalgia and hilarity to go around. Also, crypto. Lots of crypto. By halftime, I knew I’d have my work cut out for me in whittling down my list to only five spots.

In 2020, brands made a return to comedy after the previous Super Bowl where they largely leaned on “ striking an emotional chord with viewers by speaking out on social issues ,” as I wrote at the time. In 2021, after more than a year of stress, uncertainty, and heartbreak from the Coronavirus pandemic, brands played it safe with their Super Bowl spots. So safe in fact, that I felt totally uninspired and didn’t even write my kinda sorta annual list of my top five Super Bowl ads.