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A non-profit collaboration to share technology, users and content could help news organizations find new revenues and become better at serving the public, according to two reports by a Donald W. Reynolds Journalism Institute researcher at the University of Missouri.
The report, “From Paper to Persona: Managing Privacy and Information Overload; Sustaining Journalism in the Attention Age,” was published Thurs., Aug. 4, 2011 and presented to the annual meeting of the Newspaper Association Managers Inc., meeting in Missouri. It’s the result of more than two years of study by a Reynolds fellow and consultant, Bill Densmore, a career journalist, publisher and entrepreneur.
“As news and the economics of newspapers come unglued, what will sustain journalism?” Densmore asks. “The answer involves a challenge and an opportunity. The challenge is how to do a better job of helping the public find knowledge they need, amid a glut so huge that the scarce human commodity is now attention, not information. The Internet provides the opportunity to do so.”
Ita - IVP Wiki
Densmore Associates | wordsmiths / projects & events
The Information Valet Network – News and information that matters to you
Newshare