This summer, I sat down with some other WordPress experts to discuss the components of a successful WooCommerce website on the WP-Tonic podcast .
The other panel members were Morten Rand-Hendriksen of Lynda.com, Scott Buscemi of Luminary Web Strategies, Sallie Goetch of WP Fangirl, and Jonathan Denwood of WP-Tonic.
One of the recurring themes was that you have to drive traffic to your site, and you must have a marketing plan, especially for a brand new site.