Green Building Law Blog : Green Building Lawyer & Attorney : Shari Shapiro: Calliope Communications, LLC
Aviation & Airport | Buchalter Nemer | Aviation Developmental Law News
Description: This blog published by Stuart Kaplow, maintains a national database of green building associated incentives, to be able to advise our clients about costs.
Abraham Lizama bought a turquoise knitted sweater in H&M’s “The Conscious Choice” collection from a retail store in St. Louis.
According to Lizama, he believed this meant his sweater was made using “more sustainable and environmentally friendly” manufacturing practices. However, he now claims this sweater is not “environmentally friendly” (a term he uses more than 100 times in his 55 page Complaint but does not appear anywhere in the H&M advertising for the sweater) and he feels so misled by the representation that he brought a nationwide putative class action over the alleged greenwashing.
Greenwashing is a term used to describe the marketing tactic of making false or misleading representations about a product or service’s environmental benefits. As we described in a recent blog post, Executional Greenwashing is a Thing , the rapid and explosive growth in greenwashing claims against businesses across a range of industries tracks the public becoming more environmentally conscious, and increasingly likely to rightly or wrongly scrutinize the environmental impact of the products they purchase.
Green Building Law Blog : Green Building Lawyer & Attorney : Shari Shapiro: Calliope Communications, LLC
Aviation & Airport | Buchalter Nemer | Aviation Developmental Law News