The College of Extraordinary Experiences - Immersive Experience Design
The College of Extraordinary Experiences - Immersive Experience Design
Description: Gamification in tourism is a book that analyses how to link experience design thinking and game design thinking to deliver a memorable experience in tourism
Tourists’ expectations are increasingly complex and sophisticated. They are seeking meaningful and more stimulating experiences from tourism providers. By combining Gamification with Experience Design the Gamification in Tourism book provides a comprehensive and novel approach on how to design such experiences. This should help tourism providers shift their thinking as to what they can offer in order to cater to the new needs of their guests. Also, the Memorable Experience Design Framework conceptualised
“Paul Bulencea and Roman Egger have brought together two of my favorite subjects into one engaging, informative, and well-researched book. Everyone in tourism – districts, attractions, and support companies alike – should read Gamification in Tourism, but in fact so should everyone involved in designing memorable experiences (as the sub-title memorably puts it), for its Memorable Experience Design framework applies to all those who wish to succeed in today’s Experience Economy.”
B. Joseph Pine II Co-author, The Experience Economy and Infinite Possibility: Creating Customer Value on the Digital Frontier
The College of Extraordinary Experiences - Immersive Experience Design
The College of Extraordinary Experiences - Immersive Experience Design