Using a countdown on its e commerce site is not a widespread practice in France. Yet, it has proven itself in many countries. We explain why and how to set it up. In order to know more about the Business Hour Countdown , you may always check the official web sites. While there are many techniques to play on the ‘sense of urgency’, one of them stands out for its efficiency and versatility. This is the countdown. Here’s how to use it to boost your online conversions. Oh no, there is only one hour left to orde
Why use a countdown?
It’s psychological, seeing numbers scroll at full speed pushes us to make a decision faster, because it materializes the notion of time passing. Many messages lend themselves to the use of a countdown announcement of a promotional period, time remaining before the beginning or the end of the sales, indication of the time to benefit from the express delivery, etc.