Web & Graphic Design
A powerful tool in the realm of online dating is the profile picture, often determining the number of likes and matches on dating apps. However, SwoonMe, an app launched in July 2021, is shifting its focus away from conventional profile pictures to ‘Avatars’ and audio.
Co-founder Tanvi Gupta, a former Meta employee, envisions SwoonMe as a platform where users connect primarily through ‘Avatars’ rather than the traditional emphasis on physical appearance. Gupta emphasizes the challenges faced by women and minorities on social media, where judgments are often based on looks rather than personality or interests. SwoonMe aims to change this dynamic, introducing a unique approach to online dating.