The coffee shop test is my way of evaluating a new technology with one simple question: Could I use this device at a coffee shop? That is: as a normal social person, would I use it at a coffee shop…
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Back in the 90’s Faith Popcorn wrote The Popcorn Report, a best-selling business book on popular trends, where she made a strong distinction between mere passing fads and longer-lasting societal trends. Her analysis was so effective that even today you can see that…