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Description: The Impact Of Recycling Goals On A Company's Reputation

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The Impact Of Recycling Goals On A Company's Reputation

Traditionally, it is common for many companies to comply with the environmental requirements of their activities. This is a costly practice with no apparent practical results for the organization. However, society has become increasingly critical regarding the sustainability of business activity with consumers attentive to the posture of business about the environment, and the government more rigid in its supervision.

A recent survey by OpinionBox showed that 54% of people give preference to brands recognized for caring for the environment, and only 12% said they seldom or never do. Within this same research, 10 factors were listed so that respondents indicated all those that would prevent them from buying products or hire a company, and the ones that stood out the most were: if the company is involved in a working case (with 66 %) and then if the company is known to pollute the environment (65%).

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